Vietnamese students from the class of 2023-2024 of the Master Marketing & Sales were in Paris for this seminar rich in exchanges and company visits and thus discover the multicultural challenges of marketing.

Organized with ESCP Europe, this continuous education program is being developed in Vietnam in partnership with the Franco-Vietnamese Management Center (CFVG) in cooperation with the Hanoi and Ho Chi Minh City Universities of Economics.

All in all, about fifty Vietnamese students from the class of 2022-2023 of the Master Marketing & Sales were present in Paris for this seminar rich in exchanges, sharing, lectures and company visits to discover the multicultural challenges of marketing.