Expert videos
Through FNEGE Medias, our researchers share their expertise on video. This original initiative was created by the National Foundation for Business Management Education with the support of various French management schools, including the Sorbonne Business School, a founding member. A truly collaborative platform, FNEGE Medias aims to become the leading French-language site for labelled videos on management research and teaching.
Digital advertising: advertisers adapt to the uncertain end of third-p ...
Find the new video analysis by Maria MERCANTI-GUÉRIN, Senior Lecturer HDR and Nadr EL HANA, Senior Lecturer at the Sorbonne Business School, produced ...
Corporate White Paper "The DBA for business - Who contributes? What co ...
Find the new video analysis by Jean-Pierre HELFER, Professor Emeritus at the Sorbonne Business School, produced in partnership with Fnege Médias....
The DBA for the benefit of companies - What recommendations can be mad ...
Find the new video analysis in french by Jean-Pierre HELFER, Professor Emeritus at the Sorbonne Business School, produced in partnership with Fn...
What is inbound marketing?
Find the new video analysis in french by Maria MERCANTI-GUÉRIN, Senior Lecturer HDR at the Sorbonne Business School, produced in partnership with Fneg...
What is conversion in digital marketing?
Find the new video analysis in french by Maria MERCANTI-GUÉRIN, Senior Lecturer HDR at the Sorbonne Business School, produced in partnership with Fneg...