Research Groups

The IAE de Paris Research Groups bring together representatives from the business world (companies, consultancies firms, etc.) and researchers specializing in a specific field. Their research findings are presented in publications and public lectures.

Brands & Values Research Group

The goal of the Brands & Values Group is to encourage and facilitate the creation, circulation, and exchange of knowledge on the issues facing business organizations today in terms of brand management (e-reputation, brand resistance, brand alliances, employer brand, etc.) with regard to their various departments (marketing, HR, strategy, finance, legal, etc.).

Géraldine Michel

Professor
Director of the Brands and Values Research Group
Director of the MBA program in Beijing (China)
01 44 08 11 90
michel.iae@univ-paris1.fr

Biopark Center

EPPP Research Group - The Economy of Public-Private Partnerships

The establishment of the EPPP Group was prompted by the significant accumulation of data and knowledge on the subject and on the practices of states, local governments and businesses in the field of public-private partnerships in its broadest sense (concessions, partnership contracts,etc.)

 

Stéphane Saussier

Professor
Director of the EPPP Research Group
Director of the MBAs
01 44 08 11 66
saussier.iae@univ-paris1.fr

MAI Research Group - Mutations-Anticipations-Innovations

The establishment of the "Mutations-Anticipations-Innovations" Group was prompted by a significant accumulation of data and knowledge on the subject and on the practices of companies in this field, through both managerial experiences and academic studies.

Géraldine Schmidt

Professor
Research Director
Director of the M.A.I. Research Group
Director of the research-based Master's program
01 44 08 11 81
schmidt.iae@univ-paris1.fr

Biopark Center